Thursday, December 15, 2011

Use CD & DVD To Get Your Sales Information Out

Pass out CDs or DVDs with a mini sales pitch or information about your offer on them. Include some brief customer benefit statements and customer endorsements if you have any. Be sure to include all of you contact information. This is a great affordable way to attract attention to your business. These can be done for about 50 to 75 cents apiece. The best part about this method is it gets people’s curiosity up. Making them more likely to listen to or view your disc. Another advantage to this method is it has a good pass along rate. This means your marketing material gets passed on to different viewers. Most marketing material has a very low pass along rate. The superior pass along rate of this marketing method gives it extra fire power!

Tuesday, December 13, 2011

Let Others Know How You Make A Living

Make sure everyone knows what you do for a living. Also, be sure everyone knows what type of products or services you have to offer. There is nothing worse than someone telling you they just brought what you are selling from someone else because they didn’t know you were in the business. How bad is that? You just gave your sale away because you failed to let others how what you do for a living. Don’t keep others in the dark about what you do. Be sure and tell them. Especially let people you do business with know how you make your living. Does your doctor or dentist know about your business or what you do for a living? What about the clerk at the convenient store? They should all know. After all, part of their income depends on your success. They might want to give you some referrals when they find out some of their income is tied to you success.

Be A Joiner To Increase Your Business

Be a joiner. Join and participate in groups and organizations that cater to your prospects. This could be any type of group or organization from school sports booster groups to the Lions Club. This is a good way to build name recognition and rapport with your target audience. The more popular civic organizations such as Rotary, Lions Club, and Kiwanis will also help build your name recognition in your local business community. Be sure to always let others in the group know what you do for a living. These groups are also a good source for sales leads. But in order to make this work, you have to take an active role in these groups. You can’t just join to get your name on the membership list and forget about them.